Case Studies & Results

Real Work. Real Outcomes. Strategic Growth.

Most agencies talk about SEO.
I build websites and optimization systems that perform in the real world — for businesses that need visibility, speed, and long-term growth.

Below are selected projects demonstrating how strategy, technical execution, and data-driven decisions translate into measurable results.

How I Approach Every Project

Before the work, there is always strategy.

Every engagement begins with:

  • SEO-first site architecture

  • Clean, maintainable code

  • Technical performance optimization

  • Analytics and conversion tracking

  • Long-term scalability planning

This ensures results don’t disappear after launch.

Selected Case Studies

Coral Sea Scuba

SEO-Driven Web Development + Technical SEO + Analytics

Client Type: Local & regional retail + training business
Challenge:

  • Poor organic visibility

  • No reliable tracking

  • Fragmented site structure

  • Low conversion clarity

What I Did:

  • Rebuilt site architecture with SEO-first logic

  • Implemented structured data (LocalBusiness, FAQ, Services)

  • Set up GA4 + Google Tag Manager with custom event tracking

  • Optimized internal linking and class/service pages

  • Improved page speed and Core Web Vitals

Results:

  • Clean indexing across priority pages

  • Accurate conversion tracking for calls, forms, and classes

  • Strong foundation for ongoing organic growth

  • Improved user flow and engagement

🔗 Related Services:

Professional Services Website (Confidential)

Technical SEO + Performance Optimization

Client Type: Professional services firm
Challenge:

  • Rankings plateaued

  • Slow site performance

  • Technical debt from prior build

What I Did:

  • Technical SEO audit and cleanup

  • Resolved crawl and indexing inefficiencies

  • Optimized templates for speed and consistency

  • Improved internal link structure

Results:

  • Faster load times

  • Improved crawl efficiency

  • Increased stability for future SEO growth

🔗 Related Services:

Custom WordPress Build – SEO-First Architecture

Custom WordPress Development

Client Type: Small business preparing for growth
Challenge:

  • Template-based site limiting SEO potential

  • No scalability plan

What I Did:

  • Built a custom WordPress site with SEO baked in

  • Structured content for long-term expansion

  • Implemented clean code and performance best practices

Results:

  • Flexible, future-proof platform

  • SEO-ready foundation

  • Improved site usability and speed

🔗 Related Services:

Why These Case Studies Matter

These projects reflect how I work:

  • Strategy before execution

  • Technical excellence over shortcuts

  • Data-backed decisions

  • Long-term thinking over quick wins

I partner with businesses that want durable results, not temporary spikes.

Ready to Build Something That Performs?

If you’re an established business looking to:

  • Improve organic visibility

  • Fix technical SEO issues

  • Track real conversions

  • Invest in long-term growth

👉 Start with a strategic SEO-driven build.

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